Sunday, May 10, 2009

School is Over – Welcome to the Working World

In a recent blog on a recruiting site I was “dissed” by some professional recruiters because they felt I was being “too nice” to Gen Yers. Yes, it is true that I think yours in the next great generation. I also have espoused the fact that I believe that baby boomers and millennials basically have the same chromosomes. My goal in this blog is to give you some tips that I wish someone would have given me when I was looking for my first real job out of school.

Over the last month Eric Hipps, our 28-year old college recruiter, and I have spoken to 500+ students at the Delta Epsilon Chi convention in Anaheim, nearly 100 sales school students at the Russ Berrie Institute of Professional Sales at William Paterson University and over 100 more at the Pi Sigma Epsilon’s convention in Virginia Beach.

Our “Backpacks to Briefcases” presentation seems to resonate with all who hear it. Eric and I agree that this generation can and will change the world. We also agree, however, that there are a few things that recent college grads MUST do to have that chance to change it.

After the past couple months what I’ve experienced first hand is a whole lot of very talented people who are about to enter the work force. Yea for those of us who are looking to hire!

I spoke to my best friend late this week who is interviewing for sales reps. He is appalled by the lack of follow up and aggressiveness. With that in mind here are 10 quick tips that I hope you heed – regardless of what field you are exploring.

1. Find the right job.
www.collegerecruiter.com is one of the best places to look. Companies who advertise there, like we do at Valpak, know that we want to hire recent college grads.


2. Understand that you are now entering the most competitive job environment in decades. You MUST become competitive. Virtually everything I reads tells how tough it is going to be for many recent college grads to find a good job.


3. If you get a phone call from a recruiter or an employer and they leave a message – return the call as soon as possible. Chances are they are called 10 other people, too.


4. If they want to interview you – find the way to get there. Don’t tell them you are busy this week. They know you might be studying for finals. They are calling you because they have an opening NOW – and maybe not tomorrow.


5. Figure out what you are going to do to set yourself apart from the person who is interviewed before you and the one being interviewed after you. Our recruiting department looked at over 44,000 resumes in the first four months of the year. Experts tell us that each resume is looked at less than 30 seconds.


6. You only have one chance to make a good first impression. Ever. With you resume. With what you wear to the interview. With how you look. With the questions you ask. With anything and everything.


7. Learn as much about the company as you can before you go on the interview. Study their Web site. Google them.


8. Prepare a final question you want to ask the employer based on what you learned from your investigation of them. This should have NOTHING to do with pay, benefits, vacation, hours, etc. It should, instead, be focused on career pathing, having them describing their ideal candidate, etc.


9. At the end of the interview: CLOSE. Ask the hiring manager what you need to do to go to the next step of the process. Remember, this is step one. Close the next step.


10. Send a thank you note. Mail it right after your interview. E-mails are nice. Text messages are not. Thank you cards are magic.

Doing all of these things won’t guarantee that you will find a job. But, it will increase your odds and, with these competitive times, you need every advantage you can get!

8 comments:

Steven Rothberg CollegeRecruiter.com said...

Mark,

Keep doing what you're doing. There are some people in this world who enjoy poking sticks into hornet nests and then act surprised when their actions hurt others.

You're not too nice to Gen Y'ers and you don't have a hidden agenda. You provide balance to those who are critical of Gen Y'ers by calling them unmotivated, selfish, lazy, and worse. You understand that those criticisms were also directed at Gen X'ers like me and Baby Boomers like you when we were young adults. The behaviors that some dislike aren't generational...they're age appropriate. We may not condone some of them, but we expect them and as managers we are successful in working with these young adults only if we help them grow out of the "bad" behaviors.

The remark about you having a hidden agenda caused me to laugh out loud. You recruit sales people and one of your primary target markets are college students and recent graduates. You're perfectly upfront about your motives when you speak to audiences in-person or virtually. Anyone who thinks that you hide your agenda either isn't listening or attempting to mislead their readers.

Keep up the good work, buddy. Your voice is valuable to the recruiting community.

Steve Hanson said...

Mark,

I feel that the true power of Gen Y is the passion that we carry with us. If a Baby Boomer or the millennial group can learn how we work and were that passion comes from they will have an amazing tool at their hands. Mark, do what you do because it is right on the money and Gen Y loves it.

To the bloggers that “dissed” Marks style, I want to paint a picture for you. Anaheim California, April, Mark Liston and Eric Hipps presenting to over 600 top students in the Nation. I watched as Mark and Eric were able to pull in the 600 students and build a personal relationship of trust with them just by presenting the information on the Gen Y group and how effective they are.

I am telling you the groups that know how to work with Gen Y now will be ahead of the curve and the others will be looking to catch up.

Steve Hanson (Gen Y)
www.steveahanson.com

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The remark about you having a hidden agenda caused me to laugh out loud. You recruit sales people and one of your primary target markets are college students and recent graduates. You're perfectly upfront about your motives when you speak to audiences in-person or virtually. Anyone who thinks that you hide your agenda either isn't listening or attempting to mislead their readers.